Tactics: Ecommerce and email - articles listed: 182

Five tips for seamless cross-channel selling by David Selinger | Publication date: 08/09/2010 | Category: Tactics>Ecommerce and email In a world where shoppers check online prices via an iPhone and then exit the store to head for a competitor, retailers can no longer afford to manage channels as separate organisational silos.
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Show me the money--increasing sales from Google Analytics by Dave Chaffey | Publication date: 02/09/2010 | Category: Tactics>Ecommerce and email Dr Dave Chaffey of Smart Insights will be leading a workshop at ECMOD 2010 on getting more from Google Analytics. In this article, he describes how analytics can be used to identify problems and opportunities in your online marketing.
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Five tips to help you get set for Christmas by Insight | Publication date: 01/09/2010 | Category: Tactics>Ecommerce and email As a multichannel retailer, you’ve probably spent much of the summer preparing your Christmas campaign. If you still need some help fine-tuning your online marketing in time for the festive season, here are a handful of best-practice tips
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Design tactics for improving email deliverability by Insight | Publication date: 25/08/2010 | Category: Tactics>Ecommerce and email Did you know that the design of your email has a direct impact on its deliverability? According to email marketing solutions provider Bronto, a badly designed email is less likely to be opened. Here's what you can do to make your emails more appealing.
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Five trends for strengthening the customer bond by Kara Trivunovic | Publication date: 18/08/2010 | Category: Tactics>Ecommerce and email The top five trends for creating exceptional emails through innovative design, compelling copy and social media integration
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The future of web design and the bowler hat effect by Mark Bower | Publication date: 18/08/2010 | Category: Tactics>Ecommerce and email How the "Bowler Hat Effect" reignited a passion for personalisation.
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Nine tips for better on-site search by Insight | Publication date: 28/07/2010 | Category: Tactics>Ecommerce and email Small changes and quick fixes you should consider to make on-site search more user-friendly
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Best practice for a happy birthday email by Insight | Publication date: 21/07/2010 | Category: Tactics>Ecommerce and email Best-practice advice on creating birthday and anniversary emails
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Five questions to ask before moving to a new web platform by Insight | Publication date: 07/07/2010 | Category: Tactics>Ecommerce and email Because choosing a web platform can be such a complicated process, here are five questions you should ask yourself before committing to a new system.
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Checking it twice by Mark Patron | Publication date: 05/07/2010 | Category: Tactics>Ecommerce and email How to get more from your email this Christmas
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